Developing Your Story

Developing Your Story

Why do we need to develop our story? So we can connect to people. So people can believe in us. Our story is our credibility.

Why should people do business with you? Why should people trust you, or follow you, and opt in for your newsletter, emails, eBooks, free trail offers, videos, and courses? Why? Because you are unique, and your story is your unique selling proposition(USP).

Every day, I read a passage from a book published in 1975 called, "Daily Help", by the good Reverend Charles Haddon Spurgeon born at Kelvedon, Essex in England. Reverend Spurgeon had a very large following and he delivered many sermons during his life time. Reverend Spurgeon was born on June 19, 1834 and died in France on January 21, 1892. These readings encourage my heart and inspire me everyday. 

And, if I live my life by the example of Christ, I will be successful in business, and in life.

My passion is to do what I love which is being a business owner and being my own boss. I'm not happy with my current status of living paycheck to paycheck and trading my time for money. All I am doing is surviving, although surviving is a good thing. I am passionate to be a greater person.

What was Jesus Christ's passion? What was the Passion of Christ? His passion, or purpose in life was to die for us. He came to do what God sent him to do. His passion went forth from "everlasting".

So, how does your passion compare? Is your passion just as intense? Does your passion go forth into Christ? Do you often start out living your passion, and then quit? I have. (I'll tell you more about my shortcomings in future posts.)

Every time the going gets tough, many of us want to quit. I'm not sure about you, but fear has been an extremely crippling emotion for me. What if I crank my passion up to be greater than my fear?

Correctly so, we should evaluate our fears and replace them with knowledge, wisdom, and "everlasting" passion. Our passion should go forth from "everlasting" which develops our story and brings us closer to Christ.

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